Early access ยท free for early adopters

Every feature you need to win back visitors.

From the opt-in prompt to delivery analytics, relaybell is a complete web-push platform โ€” segmentation, rich notifications, personalization, automation and a clean developer API. No app, no images to host, no per-message fees.

๐Ÿ””Opt-in engine
๐ŸŽฏSegmentation
๐Ÿ–ผ๏ธRich notifications
โœจMerge tags
โšกAutomation
๐Ÿ“ŠAnalytics
๐ŸงฉDeveloper API
๐Ÿ›ก๏ธReliable delivery

8

core capabilities

No app

desktop & Android

1 tag

to install

REST + SDK

built for developers

๐Ÿ””Opt-in & prompt engine

Turn visitors into subscribers

Design a subscribe prompt that matches your brand, then choose exactly when it appears. An optional two-step (double) opt-in warms visitors up first, so you only ask browser permission when they say yes.

yourstore.com
๐Ÿ””

Stay in the loop?

Get notified about new drops and offers. No spam โ€” unsubscribe anytime.

Allow notificationsNot now
Trigger: 15s on pageDouble opt-in โœ“

Saved segment

2,481 subscribers

cart-abandoners-in

WHERECountryisIndia ๐Ÿ‡ฎ๐Ÿ‡ณ
ANDTagcontainsabandoned-cart
ANDDeviceisDesktop
CountryLanguagePage URLTagsDeviceLast seen
๐ŸŽฏSegmentation & targeting

Reach exactly the right people

Every subscriber carries context โ€” where they signed up, their country, language, device and any tags you push. Combine rules into saved segments and reuse them across broadcasts and automations.

  • โœ“ Target by country, language, page URL, tags & device
  • โœ“ Stack AND / OR rules in a visual builder
  • โœ“ Save segments once, send to them again and again
  • โœ“ Live subscriber count as you refine the rules
๐Ÿ–ผ๏ธRich notifications

Notifications people actually tap

Go beyond plain text. Add a hero image, your logo, emoji and up to two action buttons that deep-link straight to the right page. Rich formats render on desktop and Android for a native, on-brand feel.

๐Ÿ””

yourstore.com ยท now

Summer sale is live ๐ŸŒž

๐Ÿท๏ธ

Up to 40% off everything โ€” plus free shipping on your first order this weekend only.

Shop the saleBrowse new in

You write

Hi {name|there}, your {plan} trial ends in {days} days.

Delivered to Aditi

Hi Aditi, your Pro trial ends in 3 days.

Delivered to an unknown visitor

Hi there, your Pro trial ends in 3 days.

โœจPersonalization & merge tags

Speak to each subscriber by name

Drop merge tags like {name|there} into any title or body and relaybell resolves them per subscriber at send time. The part after the pipe is a fallback, so nobody ever sees an empty blank.

  • โœ“ Any attribute you attach โ€” name, plan, city, tags
  • โœ“ Built-in fallbacks with the {tag|fallback} syntax
  • โœ“ Resolved individually for every recipient
  • โœ“ Preview with real subscriber data before sending
โšกAutomation

Set it once, send on autopilot

Welcome new subscribers automatically, schedule broadcasts for the perfect moment, and protect your audience with quiet hours and frequency caps so you stay welcome in their notification tray.

Automation rules

๐Ÿ‘‹

Welcome notification

Sends instantly on opt-in

๐ŸŒ™

Quiet hours

Hold sends 10pm โ€“ 8am local

๐Ÿงข

Frequency cap

Max 1 per day / 4 per week

โฐ

Scheduled digest

Every Friday, 9:00 am

Campaign report

Last 7 days

12,904

Delivered

3,612

Clicks

28%

CTR

Clicks by day

M
T
W
T
F
S
S

Device breakdown

Desktop
64%
Android
31%
Other
5%
๐Ÿ“ŠAnalytics

See what's working, instantly

Every send reports delivery, clicks and click-through rate, with a breakdown by device so you know where your audience actually engages. Web-push click-through rates typically run higher than email โ€” measure it for yourself.

  • โœ“ Delivery, clicks & CTR per campaign
  • โœ“ Device & day-of-week breakdowns
  • โœ“ Subscriber growth over time
  • โœ“ Compare campaigns side by side
๐ŸงฉDeveloper API & SDK

Built for developers first

Install with a single script tag, then send from your backend with one authenticated REST call. The API returns instantly and delivery happens asynchronously โ€” targeting, scheduling and rich payloads all included.

Explore the docs โ†’
send.sh
# One POST sends to everyone โ€” or a saved segment
curl -X POST https://api.relaybell.com/v1/notifications \
  -H "Authorization: Bearer rb_live_โ€ขโ€ขโ€ขโ€ข" \
  -H "Content-Type: application/json" \
  -d '{
    "segment": "cart-abandoners-in",
    "title": "Still thinking it over? ๐Ÿ›’",
    "body": "Hi {name|there}, your cart is waiting.",
    "url": "https://yourstore.com/cart",
    "actions": [{ "title": "Checkout", "action": "buy" }]
  }'
install.html
<!-- Drop one tag on your site -->
<script
  src="https://cdn.relaybell.com/rb.js"
  data-key="rb_pub_โ€ขโ€ขโ€ขโ€ข"
  defer
></script>

Delivery pipeline

1

Queued

Accepted & buffered for burst-proof sends

โœ“
2

Delivered

Pushed to browsers in real time

โœ“
โ†ป

Auto-retry

Transient failures retried with backoff

2 pending
โœ•

Dead-token pruning

Expired subscriptions removed automatically

14 pruned
๐Ÿ›ก๏ธReliable delivery

Sends that actually land

Every notification flows through a durable queue, so a big broadcast never overwhelms anything. Transient failures retry automatically with backoff, and expired or revoked subscriptions get pruned so your list stays clean.

  • โœ“ Durable queue absorbs bursts without dropping sends
  • โœ“ Automatic retry with exponential backoff
  • โœ“ Dead-token pruning keeps your audience healthy
  • โœ“ Per-send status you can watch in the dashboard

Everything, in one platform

No add-ons, no upsells. Early adopters get the whole toolkit, free.

๐Ÿ””

Opt-in engine

Customizable, triggered prompts with double opt-in.

๐ŸŽฏ

Segments

Country, language, page, tags and device โ€” saved and reusable.

๐Ÿ–ผ๏ธ

Rich formats

Images, logo, emoji and action buttons.

โœจ

Merge tags

Per-subscriber personalization with fallbacks.

โšก

Automation

Welcome, scheduling, quiet hours and caps.

๐Ÿ“Š

Analytics

Delivery, clicks, CTR and device breakdown.

๐Ÿงฉ

API & SDK

One tag to install, one call to send.

๐Ÿ›ก๏ธ

Reliable delivery

Queued, auto-retried, self-pruning.

Works with the tools you already use

WordPressShopifyWebflowNext.jsGhostWixSquarespaceAny HTML site

Be part of the first wave

relaybell is free for early adopters. Create a project, add one tag, and start bringing visitors back today.